Privacy policy

Last Updated: April 10, 2026

 

Mical Skincare ("we," "us," or "our") operates this store and website, including all related information, content, features, tools, products, and services (collectively, the "Services"). The Services are powered by Shopify. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services, or otherwise communicate with us, including when you sign up for or receive our email or SMS/text message marketing communications.

 

Please read this Privacy Policy carefully. By using or accessing the Services, you acknowledge that you have read and understand this Privacy Policy. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

1. Personal Information We Collect

"Personal information" means information that identifies or can reasonably be linked to you. It does not include anonymized or de-identified information. Depending on how you interact with us, we may collect the following categories of personal information:

  • Contact details, including your name, billing and shipping addresses, phone number, and email address.
  • Financial information, including credit or debit card numbers, payment account information, transaction details, and payment confirmations.
  • Account information, including your username, password, security questions, and preferences.
  • Transaction information, including items you view, add to your cart or wishlist, purchase, return, exchange, or cancel.
  • SMS/text messaging information, including your mobile phone number, consent records, message preferences, and opt-in/opt-out history, when you enroll in our SMS marketing program.
  • Communications with us, including information you share in customer support inquiries or other correspondence.
  • Device and usage information, including your IP address, browser type, device identifiers, and how you navigate and interact with the Services.

2. How We Collect Personal Information

We collect personal information from the following sources:

  • Directly from you, when you create an account, make a purchase, contact us, or opt into our email or SMS/text marketing programs.
  • Automatically through the Services, via cookies and similar tracking technologies when you visit our website or use our services.
  • From service providers, such as Shopify, Klaviyo, and payment processors, who collect or process personal information on our behalf.
  • From business partners and other third parties, in accordance with their own privacy practices.

3. How We Use Your Personal Information

We use the personal information we collect for the following purposes:

Providing and Improving the Services

We use your personal information to process orders and payments, fulfill shipments, manage returns and exchanges, maintain your account, personalize your shopping experience, and improve our Services.

Email Marketing

If you opt in to receive promotional emails from us, we will use your email address to send you marketing messages, promotional offers, product updates, and other commercial communications. You may unsubscribe from marketing emails at any time by clicking the "Unsubscribe" link included in every marketing email. Opting out of marketing emails will not affect transactional or account-related messages.

SMS / Text Message Marketing

By opting in to our SMS marketing program, you expressly consent to receive recurring automated marketing text messages (such as promotions, offers, and product updates) from Mical Skincare at the mobile number you provide. Consent to receive SMS marketing messages is not a condition of any purchase.

 

Standard message and data rates may apply. Message frequency may vary. You can opt out of SMS marketing at any time by replying STOP to any marketing text message. After opting out, you will receive a one-time confirmation message. For help, reply HELP to any text message or contact us at amber@micalskincare.com.

 

We use Klaviyo to send and manage our SMS and email marketing communications. Klaviyo processes your contact information on our behalf and in accordance with their privacy policy. We do not sell your phone number to third parties for their own marketing purposes.

Security and Fraud Prevention

We use personal information to authenticate your account, protect against fraudulent or malicious activity, and maintain the security of the Services.

Customer Communications

We use your contact information to respond to your inquiries, provide customer support, and maintain our relationship with you.

Legal Compliance

We may use personal information to comply with applicable laws, respond to legal process, enforce our terms, and protect our rights and the rights of our users.

4. How We Disclose Personal Information

We may disclose your personal information to third parties in the following circumstances:

  • Service providers: We share personal information with vendors who perform services on our behalf, including Shopify (platform hosting), Klaviyo (email and SMS marketing), payment processors, fulfillment and shipping providers, data analytics providers, and customer support tools.
  • Business and marketing partners: We may share information with partners to deliver personalized advertising and marketing. You have the right to opt out of targeted advertising as described in Section 6.
  • At your direction: We share information when you request or authorize us to do so, such as to ship your order or connect a third-party account.
  • Affiliates: We may share information within our corporate group.
    Business transactions: In connection with a merger, acquisition, bankruptcy, or similar transaction, your information may be transferred to a successor entity.
  • Legal obligations: We may disclose information to comply with applicable law, respond to subpoenas or government requests, or enforce our policies.

5. Our Relationship with Shopify

The Services are hosted and powered by Shopify. Information you submit through the Services is transmitted to and processed by Shopify, which may be located in countries other than where you reside. Shopify may also use data from your interactions with our store in connection with its own services and features. For information about how Shopify handles your personal information, please visit the Shopify Consumer Privacy Policy at https://www.shopify.com/legal/privacy.

6. Your Rights and Choices

Depending on your state of residence, you may have the following rights regarding your personal information:

  • Right to Know / Access: You may request information about the personal information we have collected about you.
  • Right to Delete: You may request that we delete personal information we hold about you, subject to certain exceptions.
  • Right to Correct: You may request that we correct inaccurate personal information.
  • Right to Portability: You may request a copy of your personal information in a portable format.
  • Right to Opt Out of Targeted Advertising: You may opt out of the sharing or "sale" of your personal information for targeted advertising purposes by visiting https://privacy.shopify.com/en or by enabling the Global Privacy Control (GPC) signal in your browser. Learn more at https://globalprivacycontrol.org/. We do not recognize other "Do Not Track" signals.

To exercise any of these rights, please contact us using the information in Section 9. We may need to verify your identity before processing your request. You may designate an authorized agent to make requests on your behalf with proper written authorization. We will not discriminate against you for exercising your privacy rights.

7. Managing Your Communication Preferences

Email

You may opt out of promotional emails at any time by clicking the "Unsubscribe" link in any marketing email. We may still send you non-promotional messages related to your account or orders.

SMS / Text Messages

You may opt out of SMS marketing messages at any time by replying STOP to any marketing text message we send you. You may also contact us directly at ambermicalskincare.com to opt out. After opting out, you will not receive further marketing texts, though we may still send transactional messages related to an active order if required by law or our agreement with you.

8. Children's Privacy

The Services are not directed to children under the age of 18. We do not knowingly collect personal information from anyone under 18. We do not knowingly "sell" or "share" (as defined under applicable law) the personal information of individuals under 16 years of age. If you believe a child has provided us with their personal information, please contact us and we will promptly delete it.

9. Security and Data Retention

We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure. We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, maintain your account, comply with legal obligations, resolve disputes, and enforce our agreements.

10. Third-Party Websites

The Services may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last Updated" date at the top of this page and provide notice as required by applicable law. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

12. Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or want to opt out of SMS or email marketing, please contact us:

 

Mical Skincare
Email: hello@micalskincare.com
Mailing Address: 95 Cayucos Drive, Cayucos, CA 93430, US

 

For SMS support, you may also text HELP to any of our marketing messages for assistance.